| Head to Head on Blended Search |
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| Tuesday, 14 August 2007 | |
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Ask and Google have both been blending up search results from each of their vertical engines for a little while now. As of this past week, Yahoo is joining the fray. With blended search results thought to be the next frontier in terms of serving users the content they desire, the question may shift from who has the best algorithm to who has the best blended search interface. Lisa Barone over at the Bruce Clay blog puts the three systems to the test. Lisa makes the engines go head to head on queries related to music, sports, maps and travel. Since I share Lisa's passion for Rascal Flatts (hey Lisa, they're from Columbus!), I'll pull that snippet. Music: If you've stalked me on any one of the various social networking sites, you know that I'm heart is filled with the glorious sounds of Country music. (I know, it's very odd for a girl from Long Island to be such a Country fan, but you can't help who you love, right?) And my Country group of choice? That would be the always awesome Rascal Flatts.
Who does Music better? Ask.com. No contest. In four battles, Ask comes out ahead. (Now if only they'd quit making fools of themselves with their ad campaigns...) Honestly, I'm not surprised. Back when I first tried out the new integrated search results at Ask, I came to the same conclusions as Lisa. I'm still rooting for you Ask. Please just stop putting chicks with swords and D-level eye candy into your ad campaigns and everything will be ok. Read more at: http://www.searchengineguide.com/searchbrief/senews/010488.html. Comments (0)
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